BRAND OPTIMISATION
These services bring an experience brand strategy and implementation specialist in to identify where the brand is missing the mark, breaking down trust or impact, and provides actionable plans so you can get things back on track and optimised for performance with cost-saving efficiency.
SERVICE MENU
These services bring the focused attention of a set of expert eyes to an area of your brand that's underperforming and clear the way for improved efficiency and cost-effectiveness in future projects.
Brand Angel optimisation customers are supported to pinpoint friction points in the customer brand journey, identify opportunities to add brand value and strengthen customer connections, and focus their efforts on areas that will increase brand impact and reach to amplify their marketing ROI.
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If you are considering a rebrand or website rebuild, insights gained through an optimisation audit help to formulate a clear and concise scope of work that can be more easily estimated, timelined and resourced.
WEBSITE BRAND EXPERIENCE
Sit back and relax while we work to identify opportunities to bolster the customer brand experience and map actionable steps to elevate your website visitors' brand experience.
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An effective preparation step to define a concise project scope before launching into a full website rebuild.
from $950.00 +GST (NZD)
IMPT: This service reviews your front-end website brand experience. Conducting a review of your SEO & site analytics to accompany this brand report is recommended so your web developer can determine a full functionality scope of works.
CUSTOMER BRAND JOURNEY
It will always be cheaper and easier to keep existing customers than attract new ones and a seamless, consistent brand journey effectively nurtures evolving relationships and retains customers.
This 'done-for-you' service identifies the friction points and gaps in your customer brand experience and delivers a tactical action plan to ensure you reinforce brand value and build advocacy at every touch point.
$1850.00 +GST (NZD)
$295.00 +GST (NZD)
BRAND IDENTITY OPTIMISATION
Brands need to differentiate themselves to drive sales and growth. This is achieved through a distinctive brand identity (logo) which builds a picture of the brand in our minds.
The brand identity (your logo, fonts, colours, and images) are visual elements used to share that message in an impactful, memorable way. Through consistency, the identity builds customer trust and familiarity giving your business a critical competitive edge. It also helps employees and executive teams stay aligned with the business.
This done-with-you service provides the expert eyes of a specialist with over 20+ years of experience creating brands to review how your brand identity is implemented across your marketing channels and customer touch points.
These insights are used to formulate an actionable plan to guide improvements so you can bring things back on track with cost-saving efficiency.
$1800.00 +GST (NZD)
STRATEGIC BRAND REALIGNMENT
As a business evolves to meet changing conditions, and better meet customer needs, realigning the brand to the direction the business is moving keeps these two areas working together in partnership and in harmony.
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This service dives to the foundations supporting your brand iceberg below the surface to identify elements that may have become disconnected from the business vision and strategic direction.
A 90-minute 1:1 BRAND SWOT session and a review of the current brand strategy and communication is used to formulate a step-by-step action plan to guide brand realignment.
$2100.00 +GST (NZD)
THESE SERVICES ARE RIGHT FOR YOU IF:
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You are about to embark on a brand project and need an injection of brand support to help get clarity so you can better direct your team
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The brand doesn't reflect the professionalism of your services but you are unsure if you need a rebrand or a refresh
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Your website brand experience is breaking down customer trust and impacting performance
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The brand needs updating and you need a plan for what stays and what goes so you don't lose brand equity or spend more than you need to
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The branding has drifted off track and we need help to regain focus and direction
​WHAT'S INCLUDED:
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An expert set of eyes providing an independent review of an area of your brand communication to identify opportunities for improvement and cost saving optimistation
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A breakdown of actionable steps to guide your next steps
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These services will require some time commitment from your team to complete
WHAT'S NOT INCLUDED:
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Optimisation implementation (i.e. design, branding, copywriting or website development)​
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Website SEO / analytic assessment
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If you need help implementing the changes, we can connect you with our trusted creatives or put you in touch with one of our fabulous affiliates who may be able to jump in to lend a hand.
Feeling stuck at an important junction in your brand journey?
Let's do a deep dive into where you are at and what's holding you back from moving forward with confidence.
These 45-minute sprints are perfect for existing brand angel customers needing an injection of strategy input to stay on track.
Regain focus, bring breakthrough clarity to a brand opportunity or project, and leverage 20+ years of brand implementation experience to bank cost-saving tips!
BOOK A BRAND CHECK-IN
$295.00 +GST (NZD)
(1:1 session for existing customers only)
CUSTOMER FEEDBACK
Here are some kind words customers of these services have shared.
KAYLEEN
RIPPLE RECUITMENT
I am gradually working through implementing the guidelines you have provided and I have to tell you that I am so grateful for your professional guidance and expertise.
I have embraced all your recommendations and although I quantify results yet because it is early days I can say that you have certainly taken me and my business to the next level.
Thank you so much!
STACEY
STACEY ROSE ILLUSTRATIONS
You are a legend! Thank you so much. You have no idea how impressed I am that in 20 minutes you helped me with something I’ve been struggling with for 8 months.
DANIKA
KIND FACE
Thanks so much for this website audit, we really appreciate the time you took to do this.
It gives us lots to think about design-wise and for the next step of implementing the brand messaging.
READY TO GET STARTED
The next step is to book a 30-minute call to discuss where you are at, select a service that's right for you and hold a space for you into the client schedule.
30 min